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Brussels hosts the election of Mr Sportswear Europe

Mr Sportswear Europe Election Weekend in Brussels

USE (United Sportswear Europe & Gear Federation) has taken over the organization of the biennial contest for the title of Mr Sportswear Europe. After Amsterdam in 2022, Brussels will host the competition this year. Here’s the program of activities in which #BEsneax and Brussels Rainbow Village are collaborating. Who will succed Martin from Germany?

First of all, you should know that it’s still possible to apply to grab the sash of Mr Sportswear Europe. All you have to do is fill in the form available on the USE website. This is for adults residing in one of the countries of continental Europe. Only those who already hold a title currently cannot take part. Candidates will be evaluated by a jury of international personalities as well as by the public present on site. Voting will be interactive by scanning a QR code.

If you feel like representing the community, then you know what you have to do… 

Mr Sportswear Europe

The competition will take place outdoors on Saturday 22 June from 16:00, on a stage positioned in the street and surrounded by many community bars where you can have a drink with friends. The presenter will be Edna Sorgelsen. Originally from Liège, she became known internationally with her masterful participation in Drag Race Belgium. The competition events will be punctuated by drag performances with Miss Andy & Miss Natalia, and music with Card Mercier, a DJ based in Brussels but well known for his performances in Cologne and Paris in particular.

Concept created by #BEsneax, Sneax in the Jungle is a party entirely dedicated to sneakers & sportswear lovers, the first and only in the European capital. This event which will take place on Friday 21 June from 22:00 is a friendly meeting place with good sound to get excited and a play area for those who want to let go. The bar and the dance floor will be on the ground floor. On the upper floor, cozy lounges will allow you to chill and chat quietly. In the basement (men – cis & trans – only there), the space will be dedicated to pleasure with sniffing mat and slings

Program:
 
👟 Friday 21 June
● 19:00 | Social meeting with the candidates at Le Belgica
 
👟 Saturday 22 June
● 16:00 | Mr Sportswear Europe – Election open-air in Marché au Charbon (Brussels Rainbow Village)
 
👟 Sunday 23 June
 
Ticket sales for the brunch will close on Thursday 20 June at 12:00 and presales for the Friday night party will end at 15:00. The combiticket doesn’t offer a discount but you benefit from a free drink during each of these two activities. To purchase your tickets, click here.

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